Your Completely Owned Online Store

WooCommerce is open source software that runs on top of WordPress—two of the most mature platforms on the web. You choose your own server, control your own database, and never have to worry about the app suddenly raising prices or going offline.

With the support of the Tonjoo team, this ownership isn't just legal—it's practical, with technical documentation and handovers that keep you from being tied to a single vendor forever.

WooCommerce's greatest strength is its extensibility—every aspect of your store, from product pages to checkout flows, can be customized to your business needs. But this flexibility is also a double-edged sword: without technical oversight, excessive plugins and arbitrary customizations can drastically degrade store performance.

At Tonjoo, we adhere to the principles of minimalist and controlled custom development—replacing slow plugins with custom code, optimizing database queries, and ensuring that any feature additions don't compromise store speed.

Marketplaces give you a storefront, but search engines give you customers. Because WooCommerce is built on WordPress—the CMS with the most mature SEO ecosystem in the world—every product page, category, and blog can be deeply optimized: from URL structure, meta tags, schema markup, to sitemaps.

The Tonjoo team helps you harness this power through an SEO architecture designed from the development phase, not patched on at the end.

WooCommerce doesn't force you to choose between your own site or a marketplace—it can integrate with both simultaneously. Through third-party integrators like Jubelio, DealPOS, or BigSeller, the same inventory can be connected to Shopee, Tokopedia, Lazada, and even Instagram Shop in one control center.

Similarly, with payments: WooCommerce supports integration with almost all local Indonesian payment gateways—Midtrans, Xendit, Doku, and even virtual bank accounts. You can sell from anywhere, accept payments in any way, but your store data remains in one central location.